Mr Sajjan Dokania
Durian was recently awarded with the prestigious CEO Insights award for being one of the top 25 best companies for top class products and services in 2018. Building on over 33 years of experience in wood and wooden products Durian has expanded its scope from being a plywood manufacturer in 1985 to a leading interior solutions company offering quality home and office furniture, sturdy laminates, exquisite veneers, solid doors, commercial plywood and institutional sales for projects.
CEO Insights is a monthly business magazine for CEOs, C-Suite Executives and other decision makers in India. It serves as a platform for CEOs to share their industry insights, which will help & inspire other executives to achieve the business goals and stay ahead in the market. Showcasing leadership, motivational and influential success stories from different industries, the publication also compiles current industry trends, CEOs strategizing their decisions to lead their company to success not only in sales, marketing, and production, but also lead to successful employee retention, which is the core for success of any enterprise.
The business of Durian flourished under the effective leadership of Mr Sajjan Dokania who has been part of the business since its inception. Under his leadership the company has grown from scratch to strength with 37 furniture experience stores, 8000 dealers, 7 manufacturing units, a central warehousing and logistics arm enabling the company to deal with customers and clients across the length and breadth of the country. With a young motivated team of professionals Durian has forayed into selling of products online through www.durian.in and other e-commerce marketplaces. The Projects arm has completed over 8000 projects across India having worked with some noteworthy companies in the government, private sector and media.
Since getting into the business of importing furniture in the 90s, they started manufacturing over 80% of their furniture in India in their manufacturing units based in Maharashtra. They are proud of the fact that they manufacture furniture in India helping boost small and medium sized businesses which helped them along the way. Their world class furniture comes with an unmatched 5 year warranty backed by certifications from the FSC, ISI and ISO institutes for their quality and comfort. With a passion for stylish and comfortable furniture they wish to craft everyday spaces into something beautiful and strive towards this goal with a single minded intent.