PLY REPORTER: The True Media of the Trade Since Inception - Rajiv Parashar

person access_time   4 Min Read 15 October 2020

The Ply Reporter is working on philosophy of ‘Spreading fact based knowledge and promoting good of your businesses’, and we feel Proud to say that we have been maintaining the same track since last 20 years. After spread of Covid pandemic followed by nationwide lockdown, the entire wood panel decorative segment went in to "Airoplane mode" with business shut, communication stopped, movement stopped, orders blocked, payment stopped, life uncertain and fear factor reaching to its peak.

Everybody was talking about negative aspect of future scenario, but as a Voice of Wood Panel decorative & furniture Sector, The entire Ply Reporter & Surfaces Reporter team worked 24x7 with single mission of creating 'positivity and connect' among entire industry and trade. We created virtual platform to reach out to all possible viewers. And that’s where beginning of 'The Ply Reporter’s webinar has come into existence which helped our media reach to around 2.5 lacs new readers for our magazines.

organized 25 webinars and connected to more than 7 lakh viewers with the pioneers of wood panel industry sectors. It also received more than 2.5 lakh comments from industry and trade people, who have appreciated our initiative during such a difficult time. Many people learnt so many good things, knowledgeable tips, information, updates, lessons and learning from our webinars. It has been observed that each of our webinars was viewed by more than 30000 people, which is the first of its kind in Wood Panel and Furniture sector in the world.

During lockdown and unlock period of 6 months (April to September 20), the Ply Reporter successfully organized 25 webinars and connected to more than 7 lakh viewers with the pioneers of wood panel, Plywood, Forestry, Technology, Decorative laminates, Veneers, Furniture, Hardware and Decorative industry sectors. The Ply Reporter received more than 2.5 lakh comments from industry and trade people, who have appreciated our initiative during such a difficult time. Many people learnt so many good things, knowledgeable tips, information, updates, lessons and learning from our webinars. It has been observed that each of our webinars was viewed by more than 30000 people, which is the first of its kind in Wood Panel and Furniture sector in the world.

The Industry and trade people loudly acknowledged the Ply Reporter’s mission for the benefits of entire trade. The Ply Reporter thanks all brands of this sector such as CenturyPly, Greenply, Greenlam, Stylam, Amulya Mica, etc along with raw materials and machinery suppliers for supporting the cause, and stand with us to spread awareness, positivity and learning among whole sector. Taking forward to our mission, we have successfully organized the product launches, and connect to more than 20000 business and channel partners virtually in every event, which has never happened in any physical launching meets and exhibitions. In this process, The Ply Reporter has become more equipped technically by installing advance machines, studio, and hiring many technical persons to serve you better with more visual Clarity, Content and Connect. We keep organizing the products launches, Talk of The Town, E-Conclave to make this trade organize, update and make them smart and skillful through our virtual activities supported with our Print Version.

This September issue has lots of informative news reports related to Plywood, MDF, Laminates, Chemicals, Timber, Shuttering Ply etc, which are like a ‘Vitamin Capsule’ for serious entrepreneurs of industry and trade. The interaction with Mr. Keshav Bhajanka, ED of CenturyPly on new initiative of Virokill Technology is much informative. The exclusive interviews with Mr. Andreas Kemper, MD of TAG Chemical, a German based Specialty Chemical producer for Paper impregnation of HPL and LPL along with a number of more interviews like with Mr. Ram Agarwal, MD of Crossbond (Metro Group), Mr. Saket Garg, Director of Solid Ply and Mr. Anand Agarwal, Director of Match Graphics are worth read for related segments readers.

Keep reading Ply Reporter, Keep watching us virtually.

Rajiv Parashar
(I appreciate your feedback. Write at plydata@gmail.com or SMS on 93106 12993)

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