India PVC Laminates are very upbeat now as there is improved supply of products and new designs. The PVC sector has reportedly feeling the boost again after 6 months because there had come a pause for a year due to high raw materials prices. Ply Reporter survey finds that distributors are upbeat to spread the market of PVC laminates in their respective areas and they are working hard to engage new dealers in these categories.
Distributors of Bangalore, Hyderabad, Vijayawada, Vishakhapatnam, Bhubaneswar, Ranchi, Patna, Guwahati, Lucknow, Varanasi, Jaipur, Nagpur, Indore, Raipur, Ludhiana, etc are rooming regularly to their respective market, and identifying new dealers points, ask them to offer this materials for different interior contractors and carpenters. Ply Reporter finds that many distributors are on toes to promote this product and organize carpenters meet, contractor meets in their area with coordination of their respective brand companies.
Distributors say that this is a ‘make in India’ product, which has a variety of colors and designs. This product is easily available to them, there are hardly any supply issues. Distributors also say that ‘The Launching event of New Catalogue by Many PVC Laminates Brand’ has helped this market very much because the awareness level in the market has increased very high in the last 6 months. They also say that now there is no need to explain about this product's uses, application and colors, because each dealer says that he is aware about this product because he regularly watches the Ply Reporter Launching Program, Now Dealers only ask rate and business term.
The market observation reveal that the manufacturing brands are also upbeat to offer new designs and colors range regularly and they are more focused on quality and awareness of this product among carpenters and interior contractors. Many brands are opening new avenues, depots, and appointing more sales professionals to reach tier 2 and 3 cities to spread the reach of this product. Now, brands are increasingly engaged in innovations and investments for the growth of PVC Laminates, and reports indicate that the PVC Market will grow further in double digits in coming years.