In the line of reaching to larger goal with new product launches in interior decor industry TREND, a brand of Delhi based marketing house TCS Marketing has launched its decorative laminates range in pan India. The company has introduced its 0.8 mm range with 220 designs along with 19 exclusive textures. They are further coming up with 1mm laminate range as well by next month with over 250 designs. The company has taken 2.5 lac plus sheets order in a single day which is a history in the laminate industry. They have spread their network quickly and have finalised 40 distributors across the country for their Laminates range.
They are well planned to offer quality solutions and services pan India with their warehouse situated at Delhi and Bengaluru. Talking about the new initiative with The Ply Reporter the young and enthusiastic Mr. Akhil Goel, owner of TREND said, “We have launched laminate in 0.8 mm and very soon, probably in the next month we will introduce 1mm as well. Actually we were in laminate business for long time and our well networked business and industry people motivated us to come up with our own brand in laminate segment.” He added, “Till date we have appointed distributors in almost every state and are committed to offer quality products and services with them across the country.
The warehouses at Delhi and Bangalore will facilitate us with necessary capacity stocking and supply forehead. Our New Delhi based warehouse is a big one spread in 65000 sq ft area which will serve the Northern and Eastern region while the Bengaluru based warehouse will serve the Southern and western regions.”
He added further and said, “Our marketing team is doing their job effectively in Delhi NCR, Haryana, Punjab, UP, Bihar and Jharkhand and many South-Western states.
They interacted with dealers/distributors and made them available whatever they wanted. We have aimed to cater pan India and sell 2.5 lakh sheets every month. We are already in North and Eastern part of the country with our range of products in the decor industry. Our network expansion is aimed to even neighbouring countries too. Secondly the dealers under our distributor points are also showroom owners and the product is already on their showroom display.”
Currently Trend caters to 14 product categories, among them Edge band, PVC, Charcoal panels are fast moving items and cater to 60-70 percent of the volume. They have the highest range in PVC edge band and cater a big market share also.