The third edition of ICE Expo 2021 concluded on November 21, 2021 with a resounding success response. The exhibitors as well as visitors were satisfied with a win-win situation for all. The exhibition was held at Grand Hyatt Mumbai Hotel & Residences in Mumbai which started on 18 November 2021 and ended on 21 November 2021. The title sponsor of the exhibition was Labacha - one of the leading players from the furniture hardware and fitting segment of the industry. India Coverings Expo (ICE) is the biggest platform to showcase the Hardware and Surfacing Products together.
During the four days of showcase this year numerous building material products were showcased such as highlighters, louvers, acrylic, PVC Laminate, veneer, laminates, plywood etc especially for the interior and furniture purposes along with furniture hardware and fitting solution providers. The exhibition was inaugurated by Mr Surendra Kothari, President, PWAI Plywood Welfare Association of India along with Mr Hitesh Jasani, President, MLDA (Maharashtra Laminate Development Association); Mr Yushuf Lokhandwala, President, AIHA (All India Hardware Association) along with Mr Mahesh Dalmiya, Vice President, AIHA; Mr Pragath Dvivedi, Editorin-Chief and Mr Rajiv Parashar, Editor, Ply Reporter.
Mr Kulmeet Saggu from Euro Pratik hosted the inaugural ceremony. Addressing the audience Mr Hitesh Jesani said, “This is one of the biggest exhibiting platforms for B2B segment of business with a unique feature that its 90 % visitors are customers.” Mr Praveen Hingad, one of the organizers of the exhibition said, “We are very happy to see the leading industry makers present here. This is for the industry showcase and we will be offering a wider and better showcasing experience next year.”
He added, “The companies are ready to exhibit their products at this platform because it gives very good response. I would like to thank Mr. Rushabh Gada, Director, Labacha for their kind support.” Mr Jeetu Karia, the other organizer of the exhibition said, “This is not a one or two person’s effort, actually we all are together and with your able support this exhibition is moving on and developing well. Thanks to all for your support.”
Mr. Rushabh Gada, Director, Labacha thanked the present gathering and said, “The best part of the exhibition is to bring two segments (say brothers of the industry), the surfaces and hardware together. I see the visitors are very happy finding them under one platform because today 90% of building material showrooms include all ranges of products.” Mr Shivam Modi, Director, Eagle Hardware Pvt Ltd said, “We feel at home being in this exhibition and getting support from the organizers with their innovative ideas. This is a great learning experience and I feel the real strength of the industry with a lot of opportunity.
Mr Surendra Kothari, President of PWIA Committee appreciated the approach for the exhibition and said that with every edition the exhibition is getting double in terms of number of exhibitors as well as visitors. Mr Pragath Dvivedi, Founder Editor, Ply Reporter congratulated for the efforts and said, “It is not only economical for exhibitors but also very meaningful for visitors.” Motivating the exhibitors he said further that this is unmasking of everybody. There would not be a better opportunity than this as after Diwali the products, people as well as the markets are open to go ahead without fear. In coming times India would have exponential growth as consumption will increase many folds. So, this is a gold mine for exhibitors.” Later on during the inaugural ceremony some of the leading personalities and the Guest of honors were felicitated and the event moved forward.
ICE EXPO POST EVENT OPINION FROM THE ORGANISERS
Mr Jeetu Kariya: I would like to thank the Ply Reporter and their team for their extended support from the beginning of this exhibition. “With a large number of footfall the exhibitors are very happy on the other side the visitors are also very happy with our services, escorts and arrangements for the exhibition that brought both surface products and hardware under one roof. The exhibition is growing very well as the number of exhibitors are multiplied three times what was three years before. We will be organising the next edition at bigger space and wider scale with continuous up gradation.
Mr Praveen Hingad: This is wider than ever before as a lot of industry people are coming, exhibiting and visiting this exhibition now. The visitors like its exhibition due to its format and presentation. We will be doing ICE Expo 2022 on a wider scale. With that vision we have added building material and decor to our logo. Also we will be launching few events like an Award night for dealers, retailers to facilitate them a platform to praise their efforts. Another event will be “Products of the year” to have new product exposure at wider scale. I hope you enjoyed it well.