NewMika Laminates, from the house of Greenlam Industries, organised a dealer meet in Kanpur on 28th December 2021, in collaboration with regional distributor Sahni Ply House. There were over 75 dealers who joined the event. Many dealers were from the Kanpur and upcountry regions like Fatehpur and Etawah.
The event showcased the latest NewMika 1mm 2021-23 collection along with the new 2021-2022 NewPoint 8 (0.8 mm) laminate collection. The evening started off with an insightful presentation on the new product collections by Mr. Sumeet Gupta, Country Sales Head, NewMika Laminates and allied products. Mr. Gupta then proceeded to expand on the business objectives and plans for the Kanpur market. The event concluded with an exciting live band performance and sit-down dinner session.
Speaking on the event Mr. Manvinder Singh, from Sahni Ply House said “The dealer meet conducted in Kanpur was an excellent way of establishing and building relations with the dealer network in Kanpur and uptown regions, we are motivated with the response that we received and look forward to making the best of this event that was conducted by the NewMika team”
Speaking on the new collection of NewMika 1mm laminates, Mr. Vishal Madnani, from I Studio said “NewMika has always been a brand with a bold and trendy design philosophy and with their new collection they have exceeded expectations. The new decors have an international appeal to them and are in line with the global trends in the interior surfacing industry. The decors offered in Rasond Hybrid Novel Gloss finishes have received a tremendously positive feedback from customers.”
“The new Shade card is also an excellent addition, especially the QR code integration that has been done for each décor. It allows our customers to view the décors in a full sheet view and application images as well. We are happy to be in business with NewMika and are excited about the future,” he added.
The new collection of 0.8 mm laminates has performed exceptionally well and has generated good demand in the market, this can be credited to innovative and creative decors that have been included in this collection.
Speaking on the new collection of NewPoint 8 laminates and the event, Mr. Vikas Keswani, from Eight Trading Company said “The new collection of 0.8 mm laminates has performed exceptionally well and has generated good demand in the market, this can be credited to the innovative and creative decors that have been included in this collection. Another highlight of the new collection are the large sized shade cards that were provided, they give an excellent idea about the decors to the customers and provides great help in the purchasing decision.
The dealer meet conducted in Kanpur opened up new avenues for us and allowed us to touch base with the expansive dealer network, it was surely a great success for us.
The event also showcased the new Shade cards for the new 1mm and 0.8mm laminate collection, which received an overwhelmingly positive response from all the dealers for its large sized chips and QR code integration that enables the décors to be seen in a full sheet view. All the dealers thoroughly enjoyed the meet and the presentations.